Quick Reference Guide
Quick Reference Guide exterior spread
Quick Reference Guide internal spreads
Defibrillator ‘How to’ instruction guide
‘Every Minute Matters’ defibrillator campaign 2013
‘Every Minute Matters’ campaign landing page
Campaign email signature
Campaign email signature
CPR Refresher Program brochure design
CPR Refresher Program workbook cover
A3 Defibrillator promotional poster
Defibrillator window sticker
Brief: The redesign of the previous DL flyer resulted in a more engaging, appealing and visual dynamic message – a difficult task for such an information heavy piece of collateral. The brochure formed part of an ongoing brand consolidation strategy that tied in with a recent rebranding exercise where brand consistency formed a key outcome. Subsequent marketing collateral maintained the corporate style-guide however it pushed the creative angle for Staying Alive’s brand. As one of just three suppliers endorsed nationwide by Added Value: Did you know? The CPR Refresher Program Workshop Booklet that Synkd produced has Let’s talk about how your business can get ‘in sync’ with and in front of your ‘ideal’ customer. [shareaholic app=”share_buttons” id=”5130498″]
Staying Alive Australia needed to update an existing first aid brochure aimed at increasing awareness and education of standard CPR and first aid practice throughout Victoria and Australia – Staying Alive’s core offering.
the AFL for their Emergency Response course, Synkd is proud to have developed Staying Alive’s collateral to promote this worthy cause designed to save young Australian lives throughout Australia.
Synkd was further engaged to develop new business concepts and strategic approaches
to large corporate clients with a view to securing cross-promotional opportunities.
proven so popular with the target audience or ‘ideal’ customer that they need regular reprints!
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