Live Life You

Be the change you want to see – inspiring you to make the change –  Health and Well Being Educator
Live Life You logo revamp

Live Life You logo revamp

Business card design

Business card design

 

DL print brochure design outside

DL print brochure design exterior

 

DL print brochure design inside

DL print brochure design interior

 

Over 40's DL print brochure design

Women over 40 DL print brochure design

 

Postcard series

Postcard design series

 

Synkd_LLY_Poster

Poster design

 

Synkd_LLY_pull-banner

Pull up banner design

Synkd_LLY_Website

Website design

Brief:
Deborah Harrison, health & well being educator, owner of Live Life You and creator of the ‘Simple Solutions to Health Program’, wanted Synkd to help with a renaming exercise and a logo tweak for her new business relaunch.

Development, management and roll out of an overall marketing strategy included a logo update, establishment of a brand look and feel, creation of  a distinct image library, website redesign and supporting marketing collateral all designed to increase brand awareness, engagement, sales and online conversions.

Added Value:
Synkd redesigned the online presence to align it with other marketing collateral to present a consistent brand story and visual message across all marketing touchpoints. A dynamic slideshow on the homepage immediately showcased Live Life You’s core offerings: specifically her ‘Simple Solutions to Health’ online program. This reworked website spoke clearly and directly to her three target segments or ‘Avatars’. The website was also used to help promote Deb’s feature in her newly released book: ‘Now we’re talking – health for mature women’ by Bev Brough.

Other features included a lead generator tool to begin building a database of online leads, video content for her Youtube channel and a reworked online shop for a more streamlined and intuitive online experience.

Stat Attack:
72 Facebook likes after 2 weeks of the website going live.

Did you know? 
Deb’s three tips for a healthier, happier life are:

  • 5 serves of vegetables per day
  • 2 serves of fruit per day
  • 30 minutes of exercise daily.

Let’s talk about how your business can get ‘in sync’ with and in front of your ‘ideal’ customer.


Key Deliverables:

  • Logo Update
  • Branding
  • Marketing Strategy
  • Marketing Collateral
  • Graphic Design
  • Online Strategy/Video
  • One Happy Client

Results:

  • Improved navigation and usability
  • Less ‘clicks’ to make a purchase
  • More engaging user experience
  • A website that actively works by developing leads
  • Improved bounce rate
  • Increased average visit duration