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Brand: three simple tips to remember when building your online brand platform.

Many digital marketers, social media strategists, online influencers and brand strategists recommend to build your own online platform such as a blog or a website (that you own) when building your brand and then amplify your content by engaging with your audience on social networks or platforms.

While this makes sense and, if implemented well, is a solid strategy to help raise your business/brand awareness and build an online community, it does requires your time, commitment and consistent focus. Which is where the problems start…

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