#6 – Wrath

Are you angry over a lack of leads?

Have you ever thought it may be that your offer isn’t 100% clear?
Or that your offer doesn’t speak directly to your audience?

Take one step back for a minute and consider this – perhaps its your customers who are the angry ones? Why would they be angry you ask? Maybe they’re angry over at a lack of clear direction?

So what’s really going on?
Could it be that you’re simply not asking for the sale or closing the deal?

Remember, always have a clear call-to-action for all of your marketing campaigns and collateral, be it offline or online – tell customers clearly what you want them to do next!

i.e.

• call this number
• go to this website
• download this FREE report or checklist.

Make your offer a small or low risk event or action.
People will respond.
This encourages prospects into your sales funnel and is the first step to building trust.

Above all make your call-to-action stand out (and take deep breaths).
Failing that consider anger management classes! 😉